The top-level entity in the Productboard hierarchy. Products represent your entire product or service offering and contain components and features.
What is a Product?
A Product is the highest-level entity in the Productboard product hierarchy. Products represent separate product lines or distinct aspects of one product line. Everything else — components, features, and subfeatures — lives underneath a product.
Most Productboard workspaces have one or a few products. Each product acts as the top-level container that organizes the rest of your product structure into a hierarchy — like a filing cabinet for all your feature ideas, big and small.
When to use it
- Syncing product catalogs — Mirror your internal product catalog into Productboard so that teams can organize features under the correct product.
- Multi-product reporting — Query products to build dashboards that compare feature volume, roadmap progress, or feedback trends across your portfolio.
- Bootstrapping a workspace — When setting up Productboard programmatically, create products first since they are required as the root of the hierarchy.
Hierarchy
Product ← you are here
└─ Component
└─ Feature
└─ SubfeatureA product can have one or more components as children. Products do not have a parent — they sit at the top of the tree.
Key fields
| Field | Description |
|---|---|
name | Display name of the product |
description | Rich-text description explaining the product's purpose |
status | Current status (e.g., Active, Archived) |
owner | The member responsible for this product |
archived | Whether the product has been archived |
Field availability depends on your workspace configuration. Use the Configuration endpoint to discover which fields are available for the product type in your workspace.
Related objects
- Component — child of a product
- Feature — organized under components within a product
- Initiative — strategic efforts that can span multiple products