What is a Feature?

A Feature is the core building block of product planning in Productboard. It represents a piece of plannable, completable work — typically on the order of an epic. Features are where most day-to-day product management happens — they get prioritized, assigned to releases, tracked through statuses, and linked to customer feedback.

When pushing features to a development tool like Jira, a feature usually maps to an epic.

When to use it

Syncing with project management tools — Push features to or pull them from tools like Jira, Asana, or Azure DevOps to keep planning and execution in sync.
Automating prioritization workflows — Read feature fields (scores, votes, status) to feed into custom prioritization models.
Collecting feedback — Link notes (customer feedback) to features via relationships to measure demand.
Roadmap reporting — Query features by status, timeframe, or release to build roadmap views in external dashboards.
Bulk operations — Create or update features in bulk when migrating data or running batch workflows.

Hierarchy

Product
 └─ Component
     └─ Feature      ← you are here
         └─ Subfeature

A feature belongs to exactly one component (parent). It can optionally contain subfeatures as children for more granular breakdown.

Key fields

Field	Description
`name`	Display name of the feature
`description`	Rich-text description with details, acceptance criteria, etc.
`status`	Current workflow status (e.g., New idea, In progress, Done)
`owner`	The member responsible for this feature
`timeframe`	Planned timeframe with start/end dates and granularity
`health`	Health indicator: on track, at risk, or off track
`progress`	Work progress tracking (manual, status-based, or calculated)
`archived`	Whether the feature has been archived
Custom fields	Workspace-specific fields (scores, tags, selects, etc.)

Field availability depends on your workspace configuration. Use the Configuration endpoint to discover which fields are available for the feature type in your workspace.

Relationships

Features support several relationship types:

Relationship	Description
`parent`	The component this feature belongs to
`child`	Subfeatures nested under this feature
`link`	Non-hierarchical associations to other entities
`isBlockedBy`	Entities that block this feature
`isBlocking`	Entities that this feature blocks

Related objects

Component — parent of a feature
Subfeature — child of a feature
Release — the release a feature is assigned to
Initiative — strategic efforts that features can be linked to
Note — customer feedback linked to features

Learn more